Skip to content
Copurpose Brand + Strategy

Just a few good humans.

Who empower brands & lead marketing projects with purpose, fundamentals + AI.

Two people collaborating at a table in a bright brick-walled office.

Founded in 2023 by Christian Cobb.

Christian Cobb working alongside an interview subject during a Copurpose production.

Copurpose began with the belief that marketing is more than a collection of digital tactics. It should have purpose, rely on fundamentals, and use technology thoughtfully.

From the beginning, that meant taking the time to understand people and their business. We use the product, study the industry, ask questions, and talk with the right people to understand what will genuinely help.

That approach became the foundation for Copurpose. Purpose, fundamentals, technology, and a real commitment to understanding what each business needs. As we have grown from a consultancy into a marketing firm, we have kept that same mindset.

Inside Copurpose, we are building the same kind of company we want to be for others. One that supports its team, cares about the people involved, and gives as much as it asks.

The people behind
the partnership.

Gemma O’Kane

Gemma O’Kane

VP Marketing + Ops

Liz O’Neil

Liz O’Neil

Creative + Brand Manager

Kelli Tierney

Kelli Tierney

Content + Marketing Manager

Christian Cobb

Christian Cobb

Founder + CEO

Tiffany Canetta

Creative + Marketing Manager

Thomas Radley

Thomas Radley

Marketing + Ops Coordinator

The playbook that makes marketing useful.

Purpose

Bringing meaning to your tactics, strategies, and work. We take a simple, yet powerful approach to improve your marketing and business.

Fundamentals

Proven methodologies and best practices put to work in your business. Foundational, pivotal plans & exercises that set us all up for shared success.

Technology

Tools and practices that augment human ingenuity enabling insightful, efficient, and creative marketing. Ethical, new & put to work.

Every day, we're giving our best.

We’re from here, which means we care about the local community and our place in it. 

Copurpose’s brick-walled Syracuse office, with a seating area beside tall windows overlooking downtown.
Cp Earth

Be Good People

We go out of our way to do the right thing for people and brands. We strive to be the type of humans you’d have dinner with.

Cp Light A Heart

Love the Work

We get intimate on purpose, because when you care about something, you go further. In business + life that’s where we strive to be. 

Ai Tools For Better Marketing

Empower Others

We love to see brands and people succeed. The marketing journey is a personal process and we start from where you are.

Good people.
Kind words.